SalesLoft Integration for Email Experiences

Overview

The SalesLoft integration with Email Experiences enhances your marketing efforts within the SalesLoft Cadence application by appending a DemandScience signature and campaign to your Cadence email communications. The integration provides improved control over email signatures within Cadence by:

• Allowing you to manage your corporate signature centrally
• Using DemandScience analytics alongside SalesLoft email volume
• Inserting DemandScience Email campaigns into SalesLoft Cadence emails
• Targeting email recipients with Email Targeting campaigns

Please note: The configuration settings for the SalesLoft integration are controlled directly in the Salesloft platform and not in the Email Experiences platform.

Automated Employee Signatures

Enabling automated employee signatures in SalesLoft requires minimal configuration. Through the DemandScience API, SalesLoft aligns to your DemandScience Email account and employee profiles. Using the user email address as the common identifier, SalesLoft applies an individual’s signature to his or her SalesLoft signature settings.

Location

The integration settings are located within SalesLoft Cadence under Settings → Integrations.

Settings

The following must occur to activate the integration for a SalesLoft user:

• A signature must exist in the DemandScience Email application
• A user and his/her email address (required in DemandScience Email Experiences) must exist in both DemandScience and SalesLoft
• The “toggle” button for a user must be active (in the green position)
• Cadence signature settings will automatically be updated with a DemandScience Email signature and campaign

Templated Email Signatures

If you would like to include DemandScience Email signatures in only a subset of outbound Cadence emails, you can do so. If you are going to use Templated Email Signatures, you should not use Automated Employee Signatures at the same time.

When installing the DemandScience signature to a SalesLoft email template, you will need to reinstall the signature coding to all subsequent email templates. The signature coding itself will dynamically update to pull in each SalesLoft end user’s information.

For instructions on how to install your DemandScience Email signature, please reach out to support through the DemandScience Support Portal.