Technology Install Explained

Technographic data is a type of information that helps you understand the technology and tools used by your target accounts. This data can be used to segment prospects, prioritize leads, and tailor your sales pitch to better align with the customer's needs. By comprehending a company's current technology usage, you can streamline your outreach efforts and focus on companies more likely to buy.

One benefit of using technographic data is the ability to identify prospects already using tools that integrate with your solutions. This can help you find customers who are using your competitors' offerings and generate high-quality leads that are more likely to progress quickly through the sales process. Additionally, understanding a company's technology stack can enhance sales conversations by allowing you to speak more knowledgeably about their specific needs.

DemandScience uses a third-party provider that tracks over 120 million installations of hardware and software worldwide. This data is then mapped to company and contact records within our platform and reviewed for accuracy by our team. This ensures that the technographic data available through DemandScience is accurate and up-to-date.

For information on how to apply Tech Install to your search, click here.